Cantine

The Giacomo Ascheri Cellars originated in La Morra: in the early 19th century, the first vines were planted in that area, where a place called “Ascheri” still exists, and the first wines were produced. In 1880 our winery was moved from La Morra to Bra, where it is still situated nowadays. With a view to expanding our estates by acquiring the most valuable production areas, we have subsequently added to the original La Morra Vineyards (mainly producing grapes for Barolo, Barbera d’Alba and Dolcetto d’Alba) the estates of Serralunga d’Alba, Verduno and Bra. Our cellar has been created as a place to protect and preserve what the vineyards produce, without changing its characteristics; without an ideological or commercial approach, but only with a technical one. The limited the use of technology, andThe Giacomo Ascheri Cellars originated in La Morra: in the early 19th century, the first vines were planted in that area, where a place called “Ascheri” still exists, and the first wines were produced. In 1880 our winery was moved from La Morra to Bra, where it is still situated nowadays. With a view to expanding our estates by acquiring the most valuable production areas, we have subsequently added to the original La Morra Vineyards (mainly producing grapes for Barolo, Barbera d’Alba and Dolcetto d’Alba) the estates of Serralunga d’Alba, Verduno and Bra. Our cellar has been created as a place to protect and preserve what the vineyards produce, without changing its characteristics; without an ideological or commercial approach, but only with a technical one. The choice to limit the use of technology, the influence of the wood and the use of additives gives as clear an expression as possible of the vineyard, of the grape variety and of our own ideas.